REQUIRED KNOWLEDGEampSKILLS

Knowledge requirements include

sales and promotion techniques

marking techniques and market trends

products andor services provided by the company

training strategies

Skills requirements include

communication skills

marketing skills

project management

use computers telecommunication devices databases company proformas

EVIDENCE GUIDE

Assessment of performance requirements in the unit should be undertaken in an industry context The Evidence Guide identifies the critical aspects knowledge and skills to be demonstrated to confirm competency for the unit Competency is demonstrated by performance of all stated criteria including the Range Statement applicable to the workplace

Overview of assessment requirements

To achieve competency in this unit a person must be able to demonstrate

the successful implementation of a sales plan based on analysis of the plan

development of an implementation strategy

communication of the strategy to relevant people

ability to put training in place

implementing the plan and making necessary adjustments and measuring the success of the plan

Critical aspects of evidence

Evidence required for demonstration of consistent performance

Competence in this unit must be assessed over a period of time in order to ensure consistency of performance over the Range Statement and contexts applicable to the work environment

Deliveryassessment relationship to other units

This unit may be assessed on its own or it may be assessed with other units that cover related skills and knowledge

Evidence is most relevant when provided through an integrated activity which combines the elements of competency for the unit or a cluster of units of competency

Assessment requirements

Method of assessment

For valid and reliable assessment of this unit evidence should be gathered through a range of methods to indicate consistent performance

Assessment of this unit of competence will usually include observation of processes and procedures oral andor written questioning on underpinning knowledge and skills and other methods as required

Context of assessment

This unit may be assessed at work in a simulated work environment or a combination of these two approaches

Resources required for assessment

Assessment of this unit of competence requires access to workplace document policies and procedures computers and other office equipment

Promotional materials may include:

Legislation, regulations and codes of practice may include:

Distribution channels may include:

Criteriamay include: